CHELSEA have unveiled their new 90s-themed home shirt – leaving fans divided.
Stars of the past and present modeled the jersey – which is without a sponsor – and has a multi-coloured badge and Nike swish.
The design left some fans in awe while others were simply confused.
One said: “No sponsor???”
Another agreed: “The no sponsor thing is so sad.”
One added: “Bruh wtf is the badge doin.”
But another argued: “Love the retro feel.”
And one said: “I think it’s beautiful.”
Chelsea have had a turbulent time trying to replace mobile phone provider Three.
The Blues looked set to sign a deal with Paramount+, but it was blocked by the Premier League.
League bosses intervened as they feared a link-up with the streaming service could upset rights holders.
It would not be permitted under the Deed of License – a contractual agreement between the league and its clubs.
German financial services outfit Allianz have also been considered but no deal has been done.
So Chelsea face kicking off their pre-season without a sponsor on their new retro kit.